PR Pros: You Are Being Robbed ($699 for an E-Book, Really?!)

PR Pros: You Are Being Robbed ($699 for an E-Book, Really?!)

  This post originally appeared on the following post http://www.commpro.biz   By Skip Mahaffey, Broadcaster, Media Coach I wanted to call this piece “How to Commit Professional Suicide in 1300 Words,” because I’m not going to make any friends here today. In fact, I’ll probably upset those of you who regularly read these … [Read more...]

Who Are the Most Hated in PR? Answer: Idea Thieves

This post orignally appeared on http://www.commpro.bizBy Susan Tellem, Partner, Tellem Grody PR Writing proposals for new business is a challenge. Too little information and creativity, and the prospective client thinks you are dull and lifeless. Too much information and creativity, and your ideas may show up in a campaign that the … [Read more...]

Top 10 Ways to Fire the Client From Hell

Top 10 Ways to Fire the Client From Hell

Clients are the lifeblood of any business. Without them, your venture simply doesn't exist. On the other hand, some clients are so bad that your business, not to mention your personal sanity, is better off without them. So what do you do when you have a client that pushes you to the brink? You fire them! Here's how to give 10 of the worst offenders … [Read more...]

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