5 media relations techniques that don’t involve pitching

This post can originally be found here By Kevin Anselmo For now on, I want PR professionals to think about whether their job is "media relations" or "media blasting." Many journalists rightfully complain about some of the terrible tactics public relations professionals employ. From what I see and hear, this complaint has some warrant … [Read more...]

8 Tips for Getting More Publicity for Your Events

Publicity pros stress the importance of creating exclusive content, targeting select press, and taking the long view when it comes to relationships.  It's not just the number of reporters and photographers at an event, but their influence and reach that counts, publicity pros say. Photo: Hechler Photography By Alesandra Dubin Publicity … [Read more...]

A NEW YEAR, NEW YOU

NEW YEAR, NEW YOU! Resolve to take your career to the next level. Get the essential business skills your need to successfully start your business in just 5 weeks.   Women In PR Present: Starting Your Own Public Relations … [Read more...]

NEW PR BOOK ALERT

NEW PR BOOK ALERT

Our Co- Founder of Women In PR Anje Collins has published her first book! PR Related- How To Start & Build A Successful PR Agency. ABOUT PR RELATED PR Related describes in detail how to successfully  start and build a public relations firm.  This one –of-a kind book is bursting with creative tips, instructions, theories and guidance, … [Read more...]

4 reasons why PR pitching is an art form

By Scott Signore   This Post can Originally Be Found Here Editorial pitches are opportunities for expression. Artists have paint, clay, marble, video, mosaics, and many other media with which to express themselves. PR pros have email, direct messages on Twitter, InMail on LinkedIn, and plenty of other communications channels. Editorial … [Read more...]

11 Things the Media Does That Piss Off PR

By Patrick Coffee  This post can originally be found here But you said you liked the pitch!!! Last week we ran a guest listicle about the top things public relations flacks do that piss off our media contacts. We’ve seen a lot of these lists, and the whole thing sometimes feels like a bit of a one-sided conversation, so in a follow-up … [Read more...]

What to Consider as you Plan for Next Year

By: Adrianna  This post can originally be found here Early December is generally the time you start presenting PR plans for the next year. Pulling together a yearlong PR plan is a boatload of work. Last year, I pulled together some tips for planning for the New Year, but also found the below tidbits to be extremely helpful this … [Read more...]

Three Things PR Pros Should Do To Get The Most Out of Social Media

Three Things PR Pros Should Do To Get The Most Out of Social Media

By: Kristina Markos and Maria Baez Video Companion of this Article: https://www.youtube.com/watch?v=qhAvcgt7yOo It’s no secret that public relations and social media are synonymous in today’s viral landscape.   Consequently, clients are expecting that a lively social media presence will play a role in public relations initiatives … [Read more...]

PR Pros: Choosing Clients’ Causes Carefully

By: Toni L. Rousell                   Original Post can be found here Your advice is not only valued, as a hired PR professional, wise counsel is required. So, how do you help your clients choose the causes they support? Being driven by emotions or going with what’s popular, is sure to be a recipe for disaster. Discouraging clients from … [Read more...]

Rachael Sacks: Why PR Pros Are Different Than Publicists

By Shawn Paul Wood This post can be found here Forgive the headline. This nitwit does not espouse the definition of why PR pros are different than publicists. Rather, she is the proof in the proverbial pudding splattered all over her dress. I have often aforethought a contentious opinion on the said difference between PR pros and … [Read more...]

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