What Are Strategic Partnering Relations?

  Strategic partnering relations are carefully calculated relationships developed between businesses, organizations or individuals that involve working with each other toward a collective goal. Strategic partnerships bring together entities with similar, yet not duplicate services, as well as their combined resources of talent, knowledge, … [Read more...]

How Is Research Important to Strategic Public Relations Plans?

Formulating strategic public relations plans for your small business involves conducting some research, whether it is through customer surveys or other methods of data gathering. Public relations workers may give their opinions and recommendations on conducting research, but top management needs to understand the importance of the research and make … [Read more...]