Do’s and Don’ts of a PR Internship

Do’s and Don’ts of a PR Internship

Getting the most from your internship can be challenging. Here are a few tips on how to benefit your career the most from interning: Do: Speak up. Contribute ideas and suggestions during meetings. You’ll gain more respect as a professional and lose the “just an intern” title. Also, you never know when your creativity might inspire something … [Read more...]

MEET THE PUBLICIST: MELISSA DAVIS- RUBY PRESS

MEET THE PUBLICIST: MELISSA DAVIS- RUBY PRESS

This interview came from Fashionpr.com FashionPR.com: A little about yourself:  I own Ruby Press, a boutique fashion/lifestyle PR agency based in Berkeley, CA. Prior to founding the agency, I was a fashion editor, with 12 years of experience (8 years in New York City at Harper’s Bazaar and Mademoiselle, and 4 years in California with Lucky … [Read more...]

How Can We Get More Women In PR’s Top Jobs?

According to the latest CIPR's Annual State of the PR Profession Survey, the PR jobs market is dominated by women (65 per cent are female), yet men are more likely to hold a senior management or director position and are almost twice as likely to be earning a salary in excess of $70,000. Of course there should be more women at board level in PR, … [Read more...]

The 2011 “How We Learn From Others” PR Awards

The 2011 “How We Learn From Others” PR Awards

Posted by Marsha Friedman Five of the Year’s Best Lessons From the Wild World of The Media Article Highlights: Arnold Schwarzenegger’s head-on diffusion and Anthony Weiner’s denial and implosion. Lindsay Lohan’s cry for attention. Herman Caine’s affair denial that cost him his campaign and Newt Gingrich’s upfront admission that made … [Read more...]

Guidelines for Managing Your Reputation on Twitter

Guidelines for Managing Your Reputation on Twitter

When you run a Twitter marketing campaign take special care with your reputation. After all, how your Twitter followers perceive of you is an important factor in making your business successful. Your reputation on Twitter is how your customers and potential customers perceive you. If you have a reputation for bad customer service, people will avoid … [Read more...]